Susanna Holten

Principal Consultant


Susanna Holten - Principal Consultant

Susanna Holten

Principal Consultant


  • My role in a nutshell…
    I lead a team of internal communication and behaviour change consultants – and also support our clients in a range of sectors with all sorts of challenges. On any given day, I’ll be involved in everything from internal communications audits through to strategic advisory or developing a campaign with our creative team. I often get the opportunity to get involved in our external thought leadership, which is a real passion of mine. 

  • The favourite part of my job…
    The people! We’ve got a great team here at Ipsos Karian and Box and I know I’ve always got a great day of great interactions ahead of me, regardless of if I’m in the office or working remotely.

    More broadly, what I really enjoy about consultancy is the problem-solving element. It’s really rewarding when you have that lightbulb moment.

  • A typical day…
    No day is like the other in the consulting team. Sometimes it’s all focus time – being immersed in problem solving or writing. Other days, it’s all about clients – meetings, workshops or even focus groups. And there’s a fair share of external work too, where I represent the company in webinars, engage on social media or pitch to new clients.

  • A personal insight…
    What we do, as a collective, at Ipsos Karian and Box really is improving the world of work. I feel proud to work somewhere that really advocates the employee voice – because ultimately, that’s what will help shape brilliant employee experiences.

Latest insights

Creating an employee experience report every executive wants to read

You spent weeks putting together a report on your annual engagement survey and shared it with your execs. But, months later, nothing seems to have come from it. Sound familiar?

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IC Index 2025: leading with care and connection 

The IC Index 2025 is rich with data, insights and real-world implications that highlight the need for empathetic, honest and clear communication. In other words: the human touch.

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Alchemy in action: the magic of blended analytics

Want deeper insights, faster? Data Science Lead Chris Broome explores how combining data sets builds a much richer picture.

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Beyond the invite: why survey communications matter 

As part of our Steps to Survey Success series, Head of Creative Strategy Rachy McKenzie discusses the importance of survey communications campaigns.

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Employee listening is only as good as the questions you ask

As part of our Steps to Survey Success series, Senior Consultant Miles Crosby encourages us to question the questions.

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The perfect fit: why you should tailor your employee listening solution 

In the first of our Steps to Survey Success series, Consulting Director Josh Reed goes back to basics to look at getting the foundations right.

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Welcome to the apathy zone. Population: more than you might think

Many UK organisations are missing out on the best ideas and insights because people aren’t speaking up. What can we do about it?

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Engaging the workforce: insights from Ipsos’ People and Climate Change Report

Ipsos has launched the People and Climate Change Report. What does this mean for employers and employees?

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